Public Relations, Outreach and Advertising

CM&A helps clients identify the best approach to reach a target audience is using various methods of communication. Disseminating information in today’s multi-media world involves media as well as grassroots methods. CM&A will develop a savvy approach that will ensure your message is conveyed to the right audience, at the right time, through the most value-added vehicles. CM&A is adept at Pubic Relations and brand development.

Strategic Management and Marketing Consulting Services.

The constant in today’s environment is change.  CM&A supports organizations in developing strategies that will connect them with their intended market in a manner that is unique and far-reaching.  CM&A will assist in identifying the organization’s critical success factors and making them the strength of its connection with clients. 

Research Service

CM&A has supported organizations in defining research needs; gathering and analyzing the data collected; and utilizing the information to develop recommendations that best fit your organization’s goals. We recognize the numerous variables involved in programs that affect large populations.  That is why CM&A focuses on closely examining the content and context of an organization’s present and future programs for serving clients.

Training and Education

CM&A conducts a training division which assists organizations in creating a mechanism for developing the capabilities, knowledge, skills and abilities of employees/contractors.  Education is a critical component to ensuring alignment of your strategic initiatives and communications plan

CM&A designs, develops, implements and evaluates organizational strategies designed to create a lasting connection with your target audience, build customer loyalty and  cement long term relationships with your  customers and  suppliers 

CM&A has a proven track record in providing clients with effective and innovative methods approaches to enhancing the overall success in the for-profit and not-for-profit marketplace.  These quality driven and value added services include:
  • Strategy development design and implementation of the strategic plan.
  • Market research and analysis.
  • Ethnic market outreach campaigns.
  • Market segmentation strategies.
  • Cause related marketing strategies.

CM&A works with clients to develop a multi-media advertising approach that ensures the target audience will be reached. Services delivered through such value-added vehicles include:
  • Consultation in Media Relations and message delivery.
  • Design and composition of advertisement and placement of multi-lingual culturally attuned media campaigns for local and national media.
  • Media placement in print, radio, television and all encompassing multi-media format.
  • Public Relations and Outreach
CM&A defines needed research; gather and analyze the data collected; and utilize the information to develop recommendations that best fit the organization’s goals.  Services include: Design and conduct qualitative and quantitative research plans for local, regional, national and international audiences.
  • Design survey instruments
  • Conduct research via multi-level approaches(direct mail written survey, telephone and personal interviews)
  • Tabulate data, synthesize results and provide analysis of results with reports.
  • Design and conduct organizational assessments, focus groups and client roundtables.
  • Evaluate focus group data summaries and provide observations and recommendations.
  • Conduct internal organizational climate assessment.
  •  Design and measure outreach campaigns results and key markets.
Home Our Clients
Who We Are Contact Us
What We Do    
©2010 Carmen Morris & Associates.
All Rights Reserved.